For the first time, more Google searches were conducted through mobile devices than desktops in 2015, and the numbers have only increased since then.
Mobile devices now account for more than half of the online traffic. The increase in the number of individuals using smartphones and tablets has led to the need for a mobile-friendly website.
However, creating a mobile-friendly website can be challenging. As a result, many businesses are interested in learning how to build a mobile website. It is crucial because you will lose many potential clients if your company’s website isn’t mobile-friendly.
If you’re reading this blog, you’re probably aware of the significance of having a mobile-friendly website and must be willing to ensure that yours provides a better experience to mobile users.
Continue reading to find out how to create a mobile website and the obstacles that come with it.
Are you ready to discover how to create a mobile website for your company? But first, what exactly does “mobile-friendly” mean?
When we talk about a ‘mobile-friendly’ website, we’re thinking about showcasing a ‘different version’ of your site to users who access it on a mobile device to provide them with a better experience.
You can do this in several ways:
Choose Your Mobile Website’s Design:
You must first decide how to design your mobile site before creating it. Web design agencies take several ways when developing mobile websites and these approaches have various advantages, drawbacks, and costs.
Here are some of your options:
- Responsive Design: whether you’re altering the size of your desktop tab or surfing on a tablet or smartphone, your website’s design fits the screen size.
- Flexible Serving: Offers a unique, purpose-built version of the website to the visitors, depending on the device they’re accessing it from.
- Mobile App: in some circumstances, having a specific app for your mobile audience sounds reasonable (however, if this is the case, you should also ensure that your website is up to standard for users who don’t want to install it).
While you can choose between responsive and adaptable web designcompanies are increasingly opting for responsive design. It is because responsive design helps you provide users with a seamless and consistent experience. Moreover, you only have to manage one website.
If you think a mobile app is beneficial for your site, we recommend contacting a web design agency for assistance.
Now that you’ve decided on a design, you can begin developing your mobile website. This procedure will most probably include some trial and error. If you work with a freelancer or a web design agency, they may provide mockups for review and assessment.
Select a Mobile-Friendly Theme or Template:
So, the first and most crucial step is to choose a mobile responsive theme or template. Having a mobile-friendly website is essential that almost every leading web designer includes in each template. For instance:
- Squarespace: has excellent mobile responsiveness and would be our first choice if you’re starting from scratch and want to concentrate on the mobile experience.
- Wix: all templates are responsive to mobile devices. However, you must always check in the mobile view as you progress. Because Wix sites are so adaptable, significant changes may not convert as smoothly as you’d want, necessitating some adjustment.
- WordPress: If you’re developing your site using a CMS system like WordPress, ensure the theme you choose is mobile-responsive or, if you already have a site, switch to a mobile-friendly one.
Look for a “responsive theme” in the WordPress theme library or on a third-party site such as Themeforest. Ensure to read reviews and, if appropriate, visit any sites that use this theme on your mobile to get an idea for the experience.
Strip Back Your Content (Reduce to its simplest form):
You’ve picked a beautiful responsive theme or template, so you’re ready to go, right. Switching to the correct template or theme is a major step, but it’s just one of many you should take to improve your mobile experience.
Now is the time to glance at your website’s automated mobile version and strip it down:
- Simplify Your Content: Determine the main aim of the page you’re on, and don’t be afraid to highlight it on your mobile version. Consider the following Trainline example: The homepage is set up to encourage people to look for train tickets, and the mobile version puts the search box front and centre. The homepage might appear excessively assertive on a desktop version, but it works well on a mobile version.
- Avoid Excessive Texts: In the present scenario, your website text should be brief and crisp (apart from blog posts like this one!); this is much more critical for mobile devices.
- Keep Short and Simple Forms: Filling extensive forms on desktops is challenging enough, but when you move on mobile devices? Forget about that! Long forms will lose readers faster than you can say, “this is a compulsory field.” Hence, ensure that any form you show on mobile devices asks for information that is necessary.
Shrink Your Images:
It’s critical to compress any image you post to your site, whether for mobile or desktop, with a free web tool like kraken.io. It drastically decreases the file size of your photographs while maintaining image quality.
Are You Willing to Create a Mobile-Friendly Website?
Now that you know what goes into making a mobile web design, it’s time to put your newly acquired knowledge to use.
Make My Website is here to provide you with the assistance you require. Our award-winning design team, strategists, and developers will create a website for your company that will set you apart from the competition.
All you have to do is get in touch with us.