The Most Popular Celebrity Brands you Need to Know

Many celebrities have made the transition from their main roles into business and established brands that are not just their own but of their businesses too. For instance, Dr. Dre was an MC for several years and then he switched to making headphones called Beats by Dre. Beyonce is a star in her music job and also is the owner of Ivy Park – a collaboration with Adidas. Celebrities expanding their business portfolios is therefore not something new. But some have a better track record than others.

For the average person, some products are just out of reach and considered to be expensive purchases. If you can acquire these products only use them sparingly to show appreciation for the product or simply to extend their usage as long as you can. The Aldi advertisement this week includes several items from their catalog that might not be brand-named, but are of good quality. Couponing sites such as Free sample or Groupon for deals, freebies, and coupons for discounts for the most popular items available in regular shops.

In this article, we will provide you with a list of 10 highly popular famous brands that are available today.

The most well-known brand names of celebrities you should be aware of:

It’s almost the norm for famous people to launch their fashion, beauty, and lifestyle brand. Particularly, skincare and make-up companies are controlled by many celebrities as a side business. This isn’t surprising in the time of social media. Celebrities are viewed as models of beauty and fashion and have millions of devoted followers every single day. Many actors, models, musicians, and influencers expand their careers to create their brands. It’s difficult to come up with something innovative and significant. There are many failed brands and brands which are just temporary. However, there are always stars who have made the right choices in the development of their businesses. This is why we present to you 10 fashion and beauty brands run by successful women with the potential to endure for years and you must try at least once.

1. Rihanna:

Rihanna was a star in the scene of entertainment as an artist. She is currently the owner of Fenty Beauty – a makeup line with fifty shades of concealer as well as 40 colors of foundation. Also, she is the owner of Savage X Fenty, an underwear brand. She also owns an apparel company by the name Fenty as well as being the very first woman of color to run one. The most successful selling point for Rihanna has been the inclusiveness that all her business lines provide.

2. Kim Kardashian-West:

Kim was at first a controversial female, with the sex tape that led her to the global scene. Kim has a line of shapewear known as Skims and a line of cosmetics known as KKW Beauty. Also, she expanded her business by bringing home loungewear to work when the pandemic hit.

3. Iman:

The famous, stunning supermodel launched Iman Cosmetics. Because she struggled to find makeup that was a match the tone of her complexion. The brand targeted women who were of color at a point where there was no other brand doing it, and was extremely popular. Her business expanded into accessories and clothing through her HSN Clothing collection. Iman was the first to open the way for black women from other races to go into cosmetics.

4. Kylie Jenner:

Kylie sold a portion of her company, Kylie Cosmetics, to Coty and that’s what made her a billionaire. She is the sister of Kim Kardashian West; she achieved fame by belonging to the Kardashian clan and also having a tense relationship and rapper Tyga. Her makeup products include lipstick and lips kits, with the lip kits being her most-seller of her items.

5. Jessica Simpson:

She began with the shoes first and they’re considered to be extremely comfortable, and they’re very stylish. Jessica has since broadened the scope of her Jessica Simpson Style which now encompasses fragrances, fashions, and, more recently, items for home use in various department stores and online stores. Her most significant selling point and the reason that has made her brand popular is the fact that it’s inclusive.

6. Elizabeth Taylor:

Liz Taylor launched her fragrances, White Diamonds (1991) and Passion (1987). Her work was the model for the way celebrities could be incorporated into cosmetics. Her perfumes are iconic that they’re still popular today in the present. Many celebrities like Kim Kardashian-West have said that they admire her.

7. Jessica Alba:

A reputable company which she co-created with two other co-founders, concentrates on creating diapers and other products for babies. Which are safe, chemical-free, and contain only natural ingredients. The company has developed beauty and skincare products that are clean.

8. Gwyneth Paltrow:

The brand she uses, Goop while expensive is focused on selling clean products. They’ve done extensive research so their science is proven, and their prices are correlated. Goop offers a wide range of skincare products and other things.

9. Kate Hudson:

Fabletics her brand is focused on casual clothes at a low cost, which means it’s accessible to a wider market. The clothes are vibrant and comfortable and have helped increase sales, and her cost is much lower which allows them to fit into numerous pockets.

10. Kanye West:

The Kanye brand is awash with exclusivity, as the cost is not easy on pockets. He teamed up in collaboration with Adidas and Nike to create his Yeezy slides and sneakers. His fashion line is a perfect match been a major boost to his status of becoming an iconic fashion figure. In addition to being a musical genius.


While some brands of celebrities have become famous. Because of the person who created them, some brands truly are popular and offer exactly what consumers want. Kim Kardashian West, Beyonce, and Iman have done it right by providing people of color and with specific body types the chance of wearing their favorite clothes in an appropriate fitting. We’ve seen famous products fail We know that they have put in much effort to ensure they understand the business and can make decisions compatible with the consumer’s requirements.