The holiday season is fast approaching and you’ll be busy trying to find the perfect gift for your loved ones. You’ll spend an average of $888 per person on gifts this year, and if you’re like most shoppers, you’ll be starting your research much earlier than October. That’s where a holiday gift guide can come in handy. For more information, check out this article we wrote.
Create a Budget-Focused Gift Guide
When creating a holiday gift guide, consider the budget of the reader. If the gift recipient is on a tight budget, a budget-focused guide can help them find the perfect gift at a lower price point. Using a website like Issuu allows you to upload multiple pages of a gift guide and distribute it to an audience all over the world. Using the site’s features, you can easily upload your gift guide as a PDF or instant magazine. Readers can also interact with the pages by flipping through them, much like in a real magazine. The format is also very unique and allows for a more interactive experience.
You can also create a budget-focused holiday gift guide by collaborating with other companies. You can do this with paid promotions. However, it is essential to target the right audience. This will increase your chances of achieving the desired sales. Also, it’s a great way to save money.
As a blogger, you can create a budget-focused holiday gift guide by providing your website readers with a list of budget-focused gift ideas. A gift guide can be a revenue generator, especially if you are an ecommerce website owner. Once you have built a reader base, you can sell your gift guides. Your guides can be categorized by price range, gender, and other criteria. You can also use affiliate marketing to make money from your gift guides.
It’s important to remember that holiday shopping can be costly, especially if you’re not careful. By using a budget-focused holiday gift guide, you’ll be more likely to purchase products that fit into your budget. You can even create several budget-focused gift guides that will cater to different price ranges.
Before you start shopping for holiday gifts, make a list of all the gifts you’ll be buying this year. If you’re attending holiday parties and other social events, create a list of host and hostess gifts. Plan for stocking stuffers and secret-santa gifts as well. This will also allow you to plan for last-minute gifts.
Highlight Products that are Easy to Buy
During the holiday season, it is important to highlight products that are easy to buy for your customers. For example, some tech items are sure-fire holiday gifts for kids. Tech accessories such as headphones and chargers are another good option. Other items can be target-specific, so you should do some research. You can also use metrics from online retailers like Amazon to see which items are most popular.
Highlight Products that are Crowd-Pleasing
Whether your holiday shopping needs are for your friends or family, a holiday gift guide is a great place to start. You can find gift ideas from all sorts of categories, from home décor to cozy season essentials. Holiday gift guides are also a great way to treat yourself, especially during the holiday season. Indulge in some jewelry, or make a gift for a friend who loves to cook.
When planning a holiday gift guide, consider trends and popular items in the market. For example, if health and wellness is a popular trend this season, consider including some of these items in your catalog. Then, feature those products that are a hit with your target audience.
Holiday gift guides can be organized into categories and organized into gift baskets or bundles. These categories can help customers make the right purchase decisions and increase the perceived value of your products. Additionally, holiday gift guides should include complementary products for customers to choose from. By offering these products in bundles, shoppers can make a decision more quickly and easily.
Highlight Products that are in High Demand
Holiday gift guides are a great way to make your emails stand out among the blizzard of emails that people receive over the holidays. By featuring products that are in high demand, gift guides can increase your conversion rates. Emails with gift guides generate 48% more transaction potential than emails without them.
To create a holiday gift guide that is sure to make your products stand out from the rest, analyze sales data. Look for products that have the highest demand over the past few months. This information will give you insight on which products to include in the gift guide. For example, if you are a beauty product retailer, consider offering complementary products with your top-selling products.
If you’re creating a holiday gift guide for a specific category of products, you can use market trends to help you decide what products to highlight. Popular products are always in demand, so use that to your advantage. Using a social media poll is a great way to gauge which products will be popular this holiday season.
Having a holiday gift guide is an excellent way to reach customers who might otherwise be too busy to find the perfect gift. These last-minute shoppers will appreciate the extra inspiration. Your gift guide will narrow the options for last-minute shoppers, who are more likely to buy. In fact, a recent study shows that an email with a gift guide has a 48 percent higher conversion rate than emails without one.
In addition to making your own gift guide, you can also collaborate with other gift guide creators to market your products. Besides being a valuable marketing tool, a gift guide can drive hundreds of additional sales. Highlighting products that are popular in a holiday gift guide can increase your sales. The Ethos team of multi-platform branding experts can help you create a holiday gift guide that will meet the needs of your customers and increase brand visibility.